Landing page development in Tallinn
A landing page is a single page with a single goal: an enquiry, a booking or a quote request. In Tallinn it is usually built for paid advertising — many companies compete for the same customer at once, and a page that answers exactly what the ad promised works better than a general website with a dozen sections.
from €490The exact price is fixed in the quote
When a Tallinn business needs a landing page
- Launching a new service that has no place on the main website yet.
- A Google Ads, Facebook or Instagram campaign with one specific offer.
- A seasonal offer: the summer tourist season, the weeks before holidays.
- A distinct audience — for example, Russian-speaking residents of Lasnamäe or English-speaking staff of international companies.
- Testing demand before investing in a full website.
One audience, one landing page
In Tallinn the same service is often sold to people who speak different languages. A Russian-language ad that leads to an Estonian page loses part of its leads before the visitor has even read the offer.
The studio’s engine puts each language version on its own URL. Each can be tied to its own campaign and tracked separately in the built-in analytics: how many people came and how many sent an enquiry.
What goes on the page
- A first screen with the offer, who it is for and one main button.
- What the service includes and what the customer gets.
- Photos of past work or a before-and-after block.
- Testimonials — only real ones, if you have them.
- Answers to the questions people ask before ordering.
- A short form that sends each lead straight to Telegram and email.
Tourist season and other peaks
Tallinn sees the most visitors in summer: the cruise season and the ferries from Helsinki, where about half of the passengers are Finnish citizens. Cafés, tours, rentals and souvenir shops need an English landing page ready before the season starts, not halfway through it.
Local services have their own peaks: gift vouchers before holidays, renovation in spring, courses in autumn. Text and photos are edited in the admin panel without a developer, so the same page can switch from a summer offer to a winter one.
Landing page vs. website
| Landing page | Website | |
|---|---|---|
| Purpose | One offer, one action | The whole business and all services |
| Where visitors come from | Ads, links from social media | Search, referrals, ads |
| Visibility in Google | Limited: little text for different searches | A base for ranking on many searches |
| Next step | Can grow into a website on the same engine | Grows section by section |
Pricing
The cost depends on the scope
Starting prices are shown on each service page and on the Pricing page. The exact cost depends on the scope — languages, sections, payments, booking — and is worked out for the task and fixed in the quote and the contract before work starts.
Describe the task
What the site has to do, who it is for and what takes up your time today. A reply comes within 24 hours — with clarifying questions or a preliminary estimate of cost and timing.
Quote and deadline in the contract
What is included, for how much and by when is fixed before the work starts. The price does not grow along the way: new large sections are priced separately and in advance, not on the invoice.
Monthly maintenance
Hosting, certificate, platform and security updates, backups and small edits — a separate monthly line in the quote. Domain renewal is paid to the registrar unless the contract says otherwise. If you decide to leave, you take the content as an archive and the domain, which is registered in your name.
FAQ
Frequently asked questions
Can we have separate landing pages in Estonian and Russian?
Yes, that is common in Tallinn. Each language version has its own URL and fits its own ad campaign.
Do you also set up the ads?
Google Ads and Facebook/Instagram advertising are separate services from the studio. They can be ordered together with the landing page or later.
Is a landing page enough for SEO?
Only for a narrow set of searches. To be visible across Tallinn search results, you need a website with a separate page for each service.
How does the project run if the studio is in Narva?
Remotely and in writing. You send the offer and the audience, the studio sends back the structure and copy for approval, and the price is fixed in the contract before work starts.
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